Accessible, Premium-Built Rental Units In The Heart Of Paraguay’s Most Rapidly Growing Region

Welcome to The Soho, an exclusive Expat Money project redefining urban living in Ciudad del Este. Nestled in the city’s vibrant expansion zone, this 64-apartment development offers unparalleled access to everything you need for a modern, convenient lifestyle.

Neighbouring the prestigious Dazzler Hotel by the Wyndham group, The Soho is steps away from two universities and as well as the bustling Plaza City Mall. 

Whether you choose to call Paraguay home or opt to place your unit into our turn-key rental management system, you or your tenants will enjoy easy access to a variety of services, including restaurants, coffee shops, a gym, a cinema, a hairdresser, a bank, offices, a spa, a pharmacy, and even a 24-hour supermarket - all within walking distance. 

The Soho is the third tower to be completed in our Green Parana series, with the first tower already completed and earning consistent rental-revenue for for investors. The second tower is in the final phase of construction and will be market-ready by mid-2025.  

Development of The Soho has begun as of December of 2024 and will be fully completed in December of 2026.  

Modern Living to The Max


The Soho has been thoughtfully designed for professional singles and couples who are seeking a modern urban lifestyle - the exact demographic of tenants who are seeking high-quality housing at rates never before seen in Paraguay. 

The Soho's proximity to key amenities and everyday conveniences ensures long-term tenants and short-term renters will spend less time running errands and more time enjoying life.

The Soho is perfectly tailored for those who crave connection, convenience, and community; something not readily available in Paraguay until now. 

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The Perfect Location For An Effortless Life


Located directly in the heart of Ciudad del Este’s expansion zone, The Soho is situated in the middle of it all. 

With educational institutions, recreational activities, and essential services just steps away, your property will make daily life simpler and more enjoyable for whoever calls The Soho home. 

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Location & Accessibility


Ciudad del Este is experiencing rapid and profound growth, with a development zone of 8 square kilometres, Ciudad del Este is emerging as the primary hub of development.

This area is evolving into a world-class center for commerce, industry, and finance, positioning itself as an international destination for investment and opportunity.

Advantages of Paraguay

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Easy Purchase Process For Foreigners

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Developer Financing Available

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Easily Obtain Permanent Residency

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Pay No Tax on Foreign Earned Income

Land Banking in Nueva Asunción

Land banking is the process of acquiring land in areas with immense growth potential, holding it long-term, and reaping the rewards as infrastructure and urbanization drive up its value. The key to this strategy is buying land when it’s still affordable before the flood of development and demand raises prices. This presents a unique opportunity for early investors to secure land at today’s prices and watch its value soar as the area evolves into a bustling hub.

Paraguay’s Hidden Gem: A Land Investment Opportunity You Can’t Ignore

Paraguay is quietly becoming one of the most exciting real estate destinations in South America. With land prices in Nueva Asunción ranging from just USD 28 to 200 per square meter, this is a rare opportunity to invest in prime real estate before prices skyrocket. As the country continues its urban expansion, particularly in Nueva Asunción, early investors stand to benefit from massive appreciation. With ongoing infrastructure development, including bridges, highways, and new residential and commercial zones, the potential for significant returns is undeniable.

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The Infrastructure Revolution: Building the Future of Paraguay

Paraguay is strategically positioned between Brazil and Argentina, and it’s becoming an increasingly vital logistical hub. The completion of major infrastructure projects, such as the new highway to Argentina and bridges that have drastically reduced travel time, has already begun to reshape the region. As more developments are planned, including the expansion of roads, utilities, and new connections to the Chaco region, Nueva Asunción is set to become one of the most accessible and connected areas in the region. This surge in infrastructure development is only going to push land prices higher, creating incredible opportunities for investors who act early.

Nueva Asunción: A Vision For The Future

Nueva Asunción isn’t just an emerging area; it’s the center of Paraguay’s long-term urban expansion. The Asunción 2030 Masterplan is setting the stage for rapid growth, with large-scale developments planned for residential, commercial, and recreational spaces. This comprehensive development will not only cater to an expanding population but will also attract businesses and government workers as the area becomes a new center of activity. With key infrastructure projects already underway and more planned for the coming years, the land surrounding Nueva Asunción is poised to see dramatic appreciation.

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Unlocking Value: Anticipated Impact Of The New Bridge

The newly completed 4-lane bridge connecting Asunción to Argentina has already begun to transform the area, dramatically reducing travel time and making Nueva Asunción a key cross-border hub for trade, business, and residential growth. The bridge is just the beginning. Plans for a third bridge are already in discussion, which will further enhance accessibility, relieve congestion, and unlock even more areas for development. This infrastructure will drive up land demand, making now the ideal time to invest before prices rise exponentially.

The Time to Act is Now

With Paraguay’s land prices still low but rapidly increasing due to strategic infrastructure projects, there’s no better time to invest than now. The growth of Nueva Asunción, driven by government-backed developments and a vision for the future, presents an exceptional opportunity to secure land at a competitive price before demand pushes values even higher. If you're ready to take the next step in securing your financial future, now is the time to get involved. This is an exclusive opportunity that won’t last long, and the window to invest at today's prices is closing quickly. Fill out the contact form below to learn more about this exclusive, off-market opportunity. 

 

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Paraguay is emerging as a top destination for foreign investment. With its stable economy, growing middle class, and an increasingly investor-friendly climate, Paraguay is quickly becoming a go-to destination for offshore investors seeking affordable entry prices & medium-to-long term capital appreciation.

Contact Us

Ready to learn more about why investing in real estate or land in Paraguay is the savvy move for adventurous, unconventional offshore investors like you? Fill out the form below, and a member of our team will get back to you with all the information you need to make an informed decision and start reaping the rewards of investing in this high-growth, stable market.

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